Escape live icon

Escape Live’s Take On: The Apprentice UK Virtual Escape Rooms Episode Series 18, Episode 3

In a recent episode of The Apprentice UK, contestants were tasked with crafting immersive virtual escape room experiences, plunging into a realm where innovation and ingenuity collided.

As teams Nexus and Supreme battled to conceptualise and pitch their creations,
The challenge unfolded as teams were challenged to develop virtual escape rooms from scratch, blending storytelling, puzzle-solving, and technological wizardry to captivate audiences.

Nexus embarked on a medieval-themed adventure, immersing players in a quest to concoct a cure for a Black Death-style plague. Their approach, reminiscent of a gaming experience, struck a chord with industry experts, earning praise for its immersive narrative and engaging gameplay.

On the other hand, Supreme’s foray into virtual escapism stumbled with a confusing narrative set on a deserted island where reality blurred. Despite their efforts, the lack of clarity and cohesion in their concept left industry experts underwhelmed, highlighting the importance of cohesive storytelling in virtual experiences.

As the episode concluded, Nexus emerged victorious with their medieval-themed escapade, while Supreme faced scrutiny for their lackluster execution. In a dramatic boardroom showdown, Dr. Asif Munaf bore the brunt of Lord Sugar’s disappointment, ultimately being fired for failing to deliver on promises and provide clear instructions to his team.

What could Team supreme have done differently?  (according to Escape Live)

Escape Live is undoubtedly a reputable authority when it comes to offering advice on virtual escape rooms. Their legacy as industry leaders in the realm of virtual escape rooms speaks volumes about their expertise and credibility in this field.

One of the key factors that make Escape Live a reliable judge of virtual escape rooms is their relentless pursuit of innovation. By leveraging state-of-the-art technology and assembling a team of experienced games masters, Escape Live has consistently redefined the boundaries of immersive entertainment. They are at the forefront of incorporating cutting-edge features such as live actors, interactive puzzles, and dynamic storytelling into their virtual escape room experiences. This commitment to innovation not only showcases their proficiency in utilizing the latest advancements but also demonstrates their dedication to providing players with unparalleled virtual adventures.

Moreover, Escape Live’s track record of success further solidifies their position as a trusted authority on virtual escape rooms. With a portfolio filled with meticulously crafted experiences, they have continuously captivated audiences with thrilling adventures that blur the lines between fiction and reality. Their ability to consistently deliver high-quality and engaging experiences underscores their deep understanding of what it takes to create exceptional virtual escape rooms.

We recommend following 3 steps: 

  • Clear Narrative Structure: Unlike Nexus, whose medieval-themed experience had a clear objective (finding a cure for a plague), Supreme’s concept lacked a cohesive narrative. To improve, Supreme could have developed a storyline with a clear goal and progression, such as uncovering the secrets of a mysterious island or escaping from a hidden danger.


  • Puzzle Integration: Escape rooms thrive on challenging puzzles that engage participants’ problem-solving skills. Supreme could have incorporated a variety of puzzles related to survival on a deserted island, such as decoding messages in bottles, navigating through virtual terrain, or crafting tools from found objects. Each puzzle should have clear instructions and contribute to the overall narrative progression.


  • Testing and Iteration: Before finalizing their virtual escape room, Supreme should have conducted extensive testing with diverse groups of participants to identify any potential issues or areas for improvement. Iterating based on feedback ensures that the final product delivers a seamless and enjoyable experience for all players.

In conclusion, Escape Live’s insights shed light on what Team Supreme could have done differently to enhance their virtual escape room experience. By following these recommendations, Team Supreme could have strengthened their concept, improved puzzle integration, and refined their overall execution. Clear narrative structure, thorough puzzle integration, and rigorous testing and iteration are essential components for creating a compelling and immersive virtual escape room adventure. As industry leaders in the realm of virtual entertainment, Escape Live’s guidance serves as a valuable resource for those looking to elevate their virtual escape room offerings. By incorporating these suggestions, escape room creators can strive to deliver unforgettable experiences that captivate players and leave them eager for more

    Your Cart
    Your cart is emptyReturn to Shop
    Open chat
    Thank you for contacting Escape Live, one of our support agents will respond as soon as possible